The 14th annual Video Game Awards (VGA) were on this past Thursday and I have probably watched this show every year for the past eight years or so. It is the only award show that I regularly look forward to and it really is a testament to Geoff Keighley who has organized and promoted this thing since its inception.
I think there is something important about how the VGA's are approaching the award show space that really sets them apart from many of the other shows out there. No one is watching the Oscars or Grammys right? They are boring as all hell. The Grammy's if anything should probably be pretty easy to make entertaining considering it is a music focused show, but the format is just straight up boring.
The VGA's have nailed it though in creating an entertaining show and they have done it by leveraging the value of the entertainment format. It is an awards show first and foremost, but they do an excellent job of getting away from the endless monologue of "thank you" speeches. I think for all of the awards that they gave out on Thursday, maybe 5-8 people actually came up on stage to say thank you. They even had some of the awards given out at an off-stage camera position and it appeared as if the awardees there read from a teleprompter for their thank you speech to keep it nice and short. The worst part of the Oscars is the endless droning of thank you's that no one cares about from the actors, made worse often by their self inflated philanthropic or political posturing. No one cares and it isn't entertaining for anyone.
The VGA's also do a really nice job of featuring some important awards on the show that others do not. For example, they do an award for accessibility in gaming, which is something that others need to be doing. Even if the Oscars are doing something like that, they aren't putting that on the screen.
The VGA's fill most of their time though with trailers for upcoming games, which is the real reason why most people come to watch. They also then fill it in with some excellent musical performances from some of the best soundtracks of the year. The Oscars should be doing this exact same thing. Musical performances, seem like a no brainer, but trailers? That also seems like an easy win of self promotion for all involved. Show us trailers for new movies coming out the next year. Better yet, remember all of that cool and fun bonus content that we got on DVD's back in the day? Give us that content for all of the nominees. That stuff is largely gone as a result of online streaming and some of that stuff is great. That would be an easy way to fill in a show with entertaining information that ranges from a technical/artistic insight to simple outtakes and bloopers. People would love to watch that.